Thursday, August 9, 2007
Interview with Martin Sorell CEO WPP
There is an interesting interview with Martin Sorell, CEO WPP in this month's brand reporter. Martin Sorell thinks India is very under-advertised in the digital domain. On an average consumer's have started spending 20% of their time online. But, the digital spending in India is close to only 2%. This market is bound to grow rapidly over the next few years. Sorell is bullish about merging and acquisitions in the Asian market
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